The Corporate Information
Site of Midnight Pass, Inc.
MIDNIGHT PASS®, INC. PRESS RELEASE : New Pet Products for 2006

For Immediate Release December 2, 2005
CONTACT: Steven V. Dubin, PR Works, sdubin@prworkzone.com, (781) 878-9533

Midnight Pass® Introduces New Pet Items for the 2006 Model Year,
Builds on Existing Pet Product Base.

Masters of their domain, Midnight Pass Inc, announces additional
website addresses and many new Pet items for 2006.

DATELINE: MARSHFIELD HILLS, MA... Adding to its growing and hip and trendy line of pet products, Midnight Pass announces three additional new website addresses – www.PetMurphyBed.com and www.PetCruiser.com.

New and unique products including the Pet Cruiser and Pet Murphy Bed appear on these new web sites. The Pet Murphy Bed is a smart sleeping solution for home / apartment and recreational vehicles, where pet space is limited. A full pet-sized fold down bed is the ideal space saving alternative to cumbersome traditional pet beds. Modeled after and to go with adult furniture, the Pet Murphy Bed is crafted from environmentally friendly tree farmed durable and rich looking rubber wood ~ Available in three colors, Black, Mahogany and Natural. Holds up to 200 lbs. Freestanding; does not require installation.

Pet Cruiser™ is a new line of innovative auto/train & plane travel and biking products with added features for safety and convenience for traveling or exercising with your pet. A portable roomy pet luggage carrier and safety seat in one product called the Pet Cruiser Auto.

Midnight Pass has also developed the worlds first bicycle travel basket that fits all bikes ~ Complete with built in pet safety harness, sun and wind shade, MP3 and cell phone holders, natural air conditioning vents, nighttime reflectors and provides great portability for active bikers and their pets to peddle and tour around in style and comfort. Comes in four fun cruising colors as well as original classic wicker. Visit: www.PetCruiser.com.

Midnight Pass is adding many more high quality pet containment and conveyance items in December, for immediate delivery from America’s new Pet Adventure outfitter for active pets. Racing to the plane? Try the new PetPilot™ roller carrier for small to medium pets on the go. Stows under the seat, comfy for your pet, also works as a backpack for the pet on the go.

Midnight Pass is the original home of was the first to introduce the outdoor line of portable pet containment products and has shipped over 100,000 units worldwide.

About MidnightPass.com
Headquartered in Massachusetts, with additional warehouse/ distribution in California, Midnight Pass is a direct marketer and online retailer that has grown by leaps and bounds since its inception in 1998. Founder Brad White, who was formerly the Director of Business Development at Sharper Image, envisioned that he could create something new by running his own exclusive, high end retail business. White has taken years of product know-how and created a service that offers easy access to a wide range of innovative products and excellent customer service. So far he’s been right. With a unique product line that can't be found in most department stores or catalogues, Midnight Pass offers one-of-a-kind specialty gifts and accessories for pets, home, office, garden, recreation and travel that can be viewed and purchased online at www.MidnightPass.com.

The line is varied, and the quality is excellent. With same day shipping, delivery is right to your door. Satisfaction is guaranteed. You must be totally delighted with your MidnightPass products or they make it right for you, with 60 days to make up your mind.

In addition to exclusive pet products, MidnightPass.com also offers products for recreation and family fun (such as the Bavarian Mountain snow sled & BlackBurne Double-edged Tennis Racquet), for the home and office (check out the Tower Clocks), travel and auto (SOS Emergency Rescue & Safety Hammer) and yard, deck and garden (Lazy Hill Birdfeeders and Birdhouses), and much more.

No stranger to the limelight, White and Midnight Pass have won numerous awards for customer service, product innovation and for high standards of excellence for online merchants as well as the coveted "Top Service" award by YAHOO online shopping. The company also won three Editors Choice awards from Cat Fancy Magazine and Pet Business in 2003 and 2005 and many Midnight Pass products have been highlighted on the NBC, ABC, CBS, and CNBC and CNN television networks as well as SKYMALL®, Hammacher Schlemmer, Plow and Hearth, Wired, Maxim, Bloomberg, Newsweek Japan, Elle Decor, Town & Country, Cape Cod Life, LL Bean magazines, and The Wall Street Journal.

What Products That Make Sense means to you
The criteria for the products we chose to develop, manufacture and represent is modeled after the criteria you have in choosing the products you sell. We look for innovation, quality, and room for a healthy margin for you as our customer with products that will yield high sales and a low return rate. All these requirements must be met for continued success for both of us, but as important, our products, copy and photography will catch the eye of your customers when they see these items in your catalog or store, because the product is either fun or meets a useful need of the consumer.

Your feedback is taken seriously; therefore, you may recognize some of your input in our response of a new line of pet products for 2006. Midnight Pass continues to bring to you Products That Make Sense for you and your customers.

Midnight Pass has speedy same day shipping from both coasts and has 24/7 toll free customer service, ordering and an online catalog at www.MidnightPass.com.

Thank you for your continued interest in our products. We will continue to take an interest in your ideas so please share them with us.

Sincerely,
Midnight Pass Inc
Brad
Brad White
President

To order, contact Sales & Distribution
Midnight Pass® Inc,
149 Old Main St, Suite 489
Marshfield Hills, MA 02051-0489 USA
Email: wholesale@MidnightPass.com
Wholesale hotline (877) 897.7700, FAX: 877.844.4400, International 781-834-0112
Copyright © 1998 – 2006 Midnight Pass Inc. All Rights Reserved. Patents Pending.